SELFRIDGES

Animation (2018)
I made a playful loop animation for Selfridges and the launch of their new sunglasses and optical destination. For their 'Eye See' campaign we wanted to develop some eye catching visuals about seeing the world differently in a bright and colorful way. It had been launched in their store windows end of July 2018 on Duke Street in London surrounded by 3D builds created by the Selfridges window design team and was on display there until mid October.

Photographs by Andrew Meredith / Selfridges Archives